Green Ambassadors


	Index Introduction Becoming a Sustainability Expert California Science Standards California ELA Standards How to Be a Green Ambassador Unit: Creating an Earth+ Photo Story Unit: Delivering an Earth+ Presentation Unit: Creating and Delivering an Earth+ Presentation Unit: Writing an Earth+ Script Unit: Producing an Earth+ Video Documentary Unit: Creating Earth+ Marketing Materials Unit: Producing an Earth+ Event Unit: Earth+ Social Marketing Unit: Producing an Earth+ Fundraiser Unit: Earth+ Public Relations Training Unit: Planning and Delivering an Earth+ Elementary Lesson Unit: Creating an Earth+ Game Unit: Creating Earth+ Alternative Marketing

Performance Task: Alternative Earth+ Marketing
Summary	Students communicate Earth+ message through a different form of marketing that is natural and organic. This will be uploaded onto the Green Ambassador website as an example for other groups, allowing students to be creative and effective in spreading the message.
The W's	WHO: You and your alternative marketing team of Green Ambassadors ... WHAT: ... will create an alternative marketing message for your Earth+ Solution ... WHEN: ...for your school's earth+ event, or for a different product, service or action.... WHERE: ...on your high school campus, another school campus, in a local business, or and/or around the community... WHY: ...to inform others about earth+ solutions and how they can be part of it.
Resources	Earth+ Marketing Worksheet (download here) Earth+ Talking Points Worksheet (download here) Earth+ Presentation/Activity Feedback Form (download here) Performance Task Assessment Rubric (download here) Earth+ Event Reflection form (download here)
Step-by-step	Choose a product, service or action that you wish to inform others about. This could be an earth+ event. Fill out the Earth+ Talking Points Worksheet. Choose an alternative marketing technique to get your message across, from those listed on the Green Ambassadors Curriculum Web Resources page or other sources. Fill out the Earth+ Marketing Worksheet based on the technique you have chosen. Carry out your marketing plan. Find a way to measure the results. Find some appropriate people to give you feedback on your marketing plan and actions. Have them fill out the Earth+ Presentation or Activity Feedback Form. Upload these documents to the Green Ambassadors web site: Your Earth+ Marketing Worksheet Your Earth+ Talking Points Worksheet A description of your alternative marketing plan. Any materials created for your alternative marketing technique. Feedback forms. Measurement of results.
Assessment and Reflection	Based on the measured results of your marketing effort, fill out the "student" column of the Assessment Rubric for this performance task, and give it to your teacher along with the audience feedback forms and a copy of the summary of audience feedback. If you participated in an earth+ event, fill out the Earth+ Event Reflection Form, and give it to your teacher.